3 Key Ways The Latest Tech Can Drive Success for Your Small Business

2019-20 NFL Computer Predictions and Rankings Business Products & Services Financial and Small Business Web Resources  success small latest drive business   Are you looking for ways to boost profits and streamline operations for your small business? If so, you may be looking for the latest tech without even knowing it! Tech can provide a plethora of solutions for a multitude of small businesses — you just have to know which tech to invest in to help your business succeed. With this in mind, here are some of the top tech tips that can keep your small business thriving.

Adding This Tech Update Can Add to Your Profits

When you think about investing in tech, you may think you need to spend money. Well, some tech updates can actually make your business money without the need for huge upfront investments. A dropshipping business is a prime example of this type of low-effort, high-benefit tech that can help small businesses boost their bottom lines. With dropshipping, you don’t need any additional space to house items that can dovetail nicely into your current products and services. Instead, you just need to choose which products you want to sell, from Halloween costumes to home decor to hoodies. If you are new to the small business world, starting a dropshipping business can also be a simple, low-cost way to gain experience and grow your skills as an entrepreneur. Starting with the right products and suppliers is key to success, but you can conduct free research via sites such as Amazon to make choosing the right inventory and increasing your small business profits easier.

Boosting This Can Attract Even More Customers

Another thing that likely comes to mind when you think of tech these days is social media. If you’re not thinking about your business’s social media presence yet, you really should be. Social media is one of the easiest and least expensive methods for engaging potential customers, connecting with existing ones, and competing with similar businesses in your field. Because social media is mostly free, with the exception of paid advertisements, this is one tech investment that is likely to offer your small business the most ROI. Even paid social media ads can benefit digital marketing strategies when used correctly. Small businesses can use strategically placed social media ads to target key audiences across various platforms, making any additional cost well worth the investment. Speaking of digital marketing strategies, yours shouldn’t stop with social media. It’s also well worth your time and investment to create a functional, attractive website and use other tools to make it easier to connect with customers.

Enhancing This Can Help Protect Your Business

Updated tech can also be useful for protecting your business and customers from online threats. Malicious code, phishing schemes, and unsecured wireless networks are just a handful of the risks that small businesses face when it comes to protecting data and operations these days. Those threats are only going to get worse as businesses become more reliant on tech, which means investing in data security should be one of your top tech priorities.

Enhancing cybersecurity sounds more complex than it has to be for small businesses, although protecting your data does require a multi-prong approach that may include building firewalls and VPNs, as well as properly training any employees. Each individual step can help protect your small business data from various security threats. Some reports estimate that one in eight small businesses will close up shop as the result of a data breach, so taking online threats seriously can help protect your operations, your profits, and the long-term success of your business.

If you want simple and affordable solutions to help your small business grow and thrive, tech is your answer. With so many low-cost and free tech upgrades available, there’s no reason why the latest tech can’t provide a boost for your small business. With tech playing an increasing role in the lives of consumers as well, there’s also the stark reality that your small business cannot afford to ignore tech updates if you want to continue to succeed. So, don’t just make tech an option for your small business — make it a priority.

 

How Everybody Can Earn Money Online

2019-20 NFL Computer Predictions and Rankings Business Products & Services Financial and Small Business Web Resources  online money everybody   Our readers often ask us how they could make (more) money online.

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Scammers Target Small Businesses: Are You Prepared?

2019-20 NFL Computer Predictions and Rankings Financial and Small Business  target small scammers prepared businesses   There are dozens of ways that criminals can steal your cash or, worse, your customer’s information. From faux overpayments to tried-and-true phishing schemes, dangers are everywhere. As a small business owner, you are responsible for keeping your business and clients safe from any deceitful activity. Keep reading for a quick bit of information on common schemes and steps you can take to limit the chances of your business becoming a target.

If the Damage Has Been Done

If you found this post searching for information on what to do after an attack, know that all hope is not lost. Before reaching out to your customers and creating a sense of panic, contact a digital forensics specialist such as Secure Forensics who has the necessary tools to react quickly and help you fully understand the extent of the damage. A digital forensics team is experienced in the most common forms of fraud, theft, and other illegal cyber activities that target businesses. In addition to putting an end to the issue, they may be able to restore your valuable data and help you take steps to avoid another catastrophe.

Be on the Lookout

There is an almost unlimited supply of criminals, and they continue to get more creative. However, most tend to rehash versions of well-known scams.

  • Phishing schemes. Perhaps the most common form of scam, phishing takes advantage of you and your employee’s trusting nature. Usually an email or telephone call, a phishing attempt is disguised as communication from someone you trust and may request information or access to company files.
  • Directory inclusion. Some criminals claim to represent fake industry directories and request a small fee for your company’s inclusion. Afterward, they will charge you each month for a service that does not exist.
  • Tech support. Tech support schemes, according to the Federal Trade Commission, are disguised as potential issues with your computer or software program. A faceless criminal posing as a tech support agent may request access to your computer to fix the problem, which doesn’t actually exist. They can easily infiltrate your data and swipe your passwords, credit account information, and company records.
  • Overpayment. Overpayment scams are nothing new and used to be carried out by writing a check and “accidentally” overestimating the total amount due. Today, criminals tend to use online payment processing. They request that the overpayment be refunded, and may ask for sensitive information to prove that you are a legitimate organization.

Protect Your Business

Your best defense against criminal activity is a two-part approach that involves employee education and technology. Your employees are on the front lines, actively defending against scams. TowneBank suggests implementing checks and balances such as requiring more than one signature to approve expenses. Your employees should be taught to look out for emails with blatant grammar and spelling mistakes and to avoid giving out any information over the phone or online unless via contact they initiate with a known customer, client, or business affiliate.

Technology is also helpful, and your business should have up-to-date antivirus software, automatic data backup, firewalls, and other security measures running in the background at all times. If you don’t have an IT department, there are plenty of small-business-friendly cybersecurity service providers that can get you set up to combat 21st-century attacks.

When you become a victim, time is of the essence. Contact a digital forensics company so you know the extent of the problem, and take steps, such as employee training and upping your security measures, to prevent it from happening again. As a small business, you can’t afford to let criminals affect you and your clients/customers in such a big way.

The 3 Main Reasons Most Amateur Sports Bettors Lose Money

2019-20 NFL Computer Predictions and Rankings Financial and Small Business Gambling Sports Betting Statistics  sports money bettors amateur   Does the following scenario sound familiar?

“This guy Archie came into my book on the first week of September and bet about $1k on ten different NFL games. He ended up going 9-1, and turned his $10k into $18k. (n.b. we are ignoring vig for the sake of simple calculations) I knew he would be back though, and sure enough he was there the following week, betting $2k on nine different NFL games and totals. He got hot again, and went 7-2, and his $10k had now grown to $28k in just two weeks. I wasn’t worried though, because the story is always the same with these guys. In week three, he came in with 7 more ‘locks’ and put $4k on each game, only to go 1-6, losing three of the games in the last minute. Frustrated with his bad luck, he put all of his remaining $8k on the Monday Night Under, which busted when the Broncos scored a meaningless touchdown in the final minute. Three weeks after he started, Archie was broke.”

The 3 main reasons amateurs lose money:

          1.   They over bet.

         2.   They vary their bet size dramatically.

         3.    They fail to appreciate the amount of randomness in game outcomes and forecast accuracy.

                (the media contributes to this view by understating the luck factor).

For the correct mathematics:

 

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The Shocking Truth about the Kelly Betting System

2019-20 NFL Computer Predictions and Rankings Financial and Small Business Sports Betting Statistics  truth system shocking kelly kelley betting system betting about   The Kelly System is designed to maximize your “betting edge” while minimizing your “risk of ruin”.
But is that true? Should you use it?

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Russell Wilson is Investing in High-Tech Helmet Maker

2019-20 NFL Computer Predictions and Rankings Financial and Small Business Player News Sports & Athletics Technology  wilson russell maker investing helmet

Can you say “Vicis?”

SOURCE: https://www.geekwire.com/2017/nfl-star-russell-wilson-invests-high-tech-helmet-maker-vicis-total-funding-nears-50m/